Cubic Zirconia Engagement Rings – Affordable

Cubic Zirconia Engagement Rings

The average guy would not give his fiance a wad of cash to illustrate his love, but he justifies the purchase of a ludicrously priced gemstone as an apt engagement gift. The slogan “diamonds are forever” has morphed into an unwavering truth which places the diamond as the exclusive expression of true love and most couples won’t settle for anything less.

It has become a common belief that boyfriends who buy cubic zirconia engagement rings are cheap, because the stone is inferior. The materialistic superficiality of this belief is enough to strike Amy Winehouse into an argument on morality and sentimentality.

Cubic zirconia engagement rings are less expensive than the diamond counterparts, but this does not imply that the gemstone is an inferior expression of love. A diamond is actually falls below the par set by cubic zirconia in a number of categories.

The laboratory produced cubic zirconia is flawless and thus sparkles more effectively when struck by light. The gemstone looks almost identical to a diamond and jewelers generally have to analyze the stone with special equipment to determine if it is real or not.

If jewelers battle to tell the difference between the two stones, then your sweetheart will definitely not be able to. Spending the extra money on a stone (yes that’s all it is) would be akin to throwing money at your girlfriend and shouting, “This is how much I love you.” Behavior like this is akin to the wasteful insolence exhibited by the aristocrats of seventeenth century Europe and has no room in a modern society, unless your name is Kanye West.

We deplore the shallowness of a materialistic businessman, while simultaneously accepting the marketing ploy of a massive corporate entity as romantic truth. It is time that we do away with this contradiction and accept that cubic zirconia engagement rings are just as capable of expressing the extent of our devotion as diamonds.

We wouldn’t unquestioningly accept the marketing ploys of Coca-Cola, Pepsi or Macdonald’s, but we make an exception when it comes to diamonds. Somewhere in the human psyche we have forgotten that De Beers had a superb marketing campaign and we have reconstructed that into something that cannot be challenged. It is important to see diamonds for what they are, an expensive sign. On the simple principle of rejecting marketing as a whole, we should be willing to consider alternatives, like cubic zirconia engagement rings.